Jo Coker
Jo joined the Association in May 2024. Having spent nearly two decades in fundraising and marketing roles at the Royal Society for the Protection of Birds (RSPB), Jo brings a wealth of experience to the Association. Jo’s most recent position as Director of Fundraising and Commercial at the RSPB saw her responsible for an annual income of over £100 million, overseeing individual giving, legacies, high value, membership, commercial and income operations teams.
As Director of Income Generation, Jo provides the strategic leadership, development and delivery of the Association’s fundraising programmes to support our strategy, and ensure we deliver excellent fundraising opportunities and a supporter experience that will build long lasting relationships with our community, donors and partners.